Trying my hand at Reputation Management

This week we covered reputation management and the "online identity" of a brand. Reviews and social comments are a lasting and influential representation of a company, product, or service. Positive and...

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Cosmoprof North America 2014

CosmoProf North America is a three-day exhibition for beauty industry professionals. The business to business trade show is held annually and is focused on distributors, manufacturers,...

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Walt Disney World Magic Kingdom on Social

Content is King.  Digital communication planners and social channel users around the world can attest to this. According to Brand Media Strategy: Integrated Communications Planning, the growth...

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Get Tagged!

Before diving into my post below, click here for a Prezi introduction! History Greg Tseng and Johann Schleier-Smith created Tagged.com in October 2004 by with ambitions of “[building] a Teen Yahoo!...

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"Carpe Cerevisi!" with Pintley

I'm a big fan of beer. Wait, let me rephrase - I'm a big fan of well crafted beer. I may have alluded to this before, but there's no harm in a reminder. This week in class, we covered industry-specific...

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