This week we discussed the ins and outs of data mining. I learned it's a thriving industry. At its core, data mining creates a win-win scenario for both businesses and consumers. According to the...
As social media managers, we know the benefits of engaging with consumers. This engagement, however, may carry a potential risk if it contains defamatory or libelous material, a copyright breach, obscene or intimidating content, or off-topic comments. Therefore, reviewing, approving, and overall moderating...
We learned that a business’ reputation is essential to survival this week.
The use of social media leaves businesses at the mercy of their consumers since
anything posted can go viral.
The...
I'm an event planner turned social media-er. My desk is riddled with sticky notes.
This blog is following me as I pursue my M.A. in Mass Communications, specializing in Social Media. I do not claim credit for any images posted on this site unless otherwise noted.